The Arena

Competitions

Throughout the year, IBM runs flagship competitions designed to sharpen real-world business instincts. Click any card to learn more.

Trade real stocks with a virtual $500,000 portfolio. Compete for prizes.

Invent an original startup and pitch it like you're raising money from real investors.

Pick a real company that failed or declined and show how it could have been saved.

Break down a famous business rivalry and build a game plan for the underdog.

Create a full marketing campaign for a real brand, from concept and slogan to finished ads.

2026–2027 Competitions